Aura pH Lipstick

A lipstick that finds your shade instead of the other way round. Aura goes on clear and reacts to the natural pH and warmth of your lips, settling into a tone that belongs to you alone.

Underneath the colour, it behaves like a balm. Hyaluronic acid and squalane hold moisture in, collagen softens the look of fine lines, and vitamin E protects through the day — so long wear never means dry, tight lips.

Why you'll reach for it

• A shade that's yours — reacts to your pH, so no swatching and no guesswork.
• Balm-soft comfort — hyaluronic acid, squalane and vitamin E keep lips conditioned.
• Stays put — smudge-resistant colour that lasts through coffee, calls and commutes.
• Kind formula — vegan and cruelty-free, made without parabens or sulphates.

How to use

1. Start with clean, dry lips.
2. Sweep once from the centre outwards.
3. Give it about a minute — the colour develops as it reacts.
4. Build a second layer for more depth, or layer a gloss on top.

Key ingredients

Hyaluronic acid draws in moisture for a plumper, smoother feel. Squalane conditions without any greasy residue. Collagen supports the lips' natural structure. Vitamin E shields against day-to-day environmental stress.

Patch test before first use if your lips are easily irritated.